While at CES, I got some time to go out and see “The Phantom of the Opera”. I have no inclination towards Operas neither I had seen one before. Yet the combination of the words Phantom and Opera was intriguing enough for me to go there and say “let’s check it out”.
It is a dream of every artist to see the eyes of people glowing big while appreciating their art. And there is nothing which can beat the feeling at the instance when they realize that they have actually surpassed all the expectations of everyone. I know, it’s a dream statement. But that’s how I would have felt had I been the director of such a show.
The sets were fabulous, and there was one for every instant. You could see the effort which went into the details. There was water on the stage. There was fire in the air. And there was excitement in all of us. For those few lucky ones who directly sat below the chandelier, knew that they were just cms away from wonderful death when it actually fell over them. Everything was in front but no one could believe that there is yet bigger set coming up!
And I haven’t even started speaking about the story! And actually that’s the whole point. Every story is great if the orator decides. Experience is the king in the end. Unless you can feel it, unless you don’t believe that you are the protagonist, that you, yourself is the theme, there will no difference, no love, neither any accolades.
I might be raw, but I know what I want. I know what people want. And I have got some time. My aim is more than just beating the best. I have a vision. Of unification of different mediums, of convergence, and of being the genesis of a revolution where experience is the focus and not the content.
My first target is the Digital Publishing Media, which I think has been left out. There is no other way in which we can engage people in all the 4 domains, text, images, videos and interactivity! And I believe there will be a new class of people dedicating their careers in developing exactly this kind of new experience. New, because now the front pages will be videos stopping at Kodak Moments, because now you can ask the characters in the comics to tell you their history, because the stories are always updated, and because never before there was a seamless flow of knowledge and thought.
The transition is going to come soon. And like the Phantom of the Opera, there will be many beautiful upcoming unknowns. And the best part! I am also one in the Audience but get the chance to set the actors free to unfold the story!